Privacy Policy

This Privacy Policy explains how Fitura Brands Inc. (“Fitura Brands,” “we,” “us,” or “our”) collects, uses, discloses, and protects personal information when you visit our website, contact us, or interact with our services, including our SMS/text messaging program. By using our website or providing your information, you agree to the practices described in this policy.

Information We Collect

We may collect the following categories of information:

• Contact information you provide directly, such as your name, email address, phone number, and the brand or topic of your inquiry.
• Message content you submit through our forms, including franchise, careers, real estate, and general inquiries.
• SMS opt-in and consent data, including your phone number and your consent to receive text messages, where you have chosen to participate in our messaging program.
• Usage and device information, such as your IP address, browser type, and pages viewed, collected automatically through cookies and analytics tools.

How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and provide the information or services you request.
• Send you transactional and marketing communications, including SMS messages you have opted in to.
• Operate, maintain, and improve our website and services.
• Comply with legal obligations and protect our rights.

SMS / Text Messaging Consent

When you opt in to receive text messages from Fitura Brands Inc., we use your phone number solely to send the messages you have requested, such as franchise and brand updates, responses to your inquiries, and related communications. Message frequency varies. Message and data rates may apply. You can opt out at any time by replying STOP, or reply HELP for help.

We do not sell, rent, or share your SMS opt-in or consent data with any third parties, affiliates, or non-affiliates for their own marketing purposes. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.

All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

How We Share Information

We may share the personal information described above (other than the SMS opt-in and consent data excluded above) in the following limited circumstances:

• With service providers who perform functions on our behalf, such as hosting, analytics, and message delivery, and who are contractually obligated to protect your information.
• When required to comply with the law, enforce our policies, or protect the rights, property, or safety of Fitura Brands, our users, or others.
• In connection with a business transaction, such as a merger, acquisition, or sale of assets.

As stated above, text messaging originator opt-in data and consent are excluded from all of the categories in this section and will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

Cookies and Analytics

We use cookies and similar technologies, including third-party analytics tools, to understand how visitors use our website and to improve our services. You can control cookies through your browser settings.

Data Security

We maintain reasonable administrative, technical, and physical safeguards designed to protect your personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Your Choices

You may opt out of marketing emails by following the unsubscribe instructions in those messages, and you may opt out of SMS messages at any time by replying STOP. You may also contact us to request access to, correction of, or deletion of your personal information, subject to applicable law.

Children's Privacy

Our website and services are not directed to children under 13, and we do not knowingly collect personal information from children under 13.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date above. Your continued use of our website or services after any changes indicates your acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or our data practices, please contact Fitura Brands Inc. through our Contact page.

See also our Terms of Service.